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How Publishers Can Overcome the Content Marketing Paradox

AX Semantics 2019-05-31 No Comments

Here's a great article about Content Marketing for you:
While audiences may no longer see a difference between brand- and publisher-created content, each business type can learn from the other on how to succeed in today’s complicated content marketing landscape. Continue reading →
The post How Publishers Can Overcome the Content Marketing Paradox appeared first on Content Marketing Institute.
Want to read more? Visit the Content Marketing Institute​ Blog.

Digital Transformation: More Than A Shift From The Traditional

AX Semantics 2019-05-30 No Comments

CMO published an interesting article about digital transformation:
While digital transformation has been a topic of conversation in the business world for several years now, it's still early days for the majority of enterprises, according to Neal Sharma, co-founder and CEO of DEG, Linked by Isobar. Put another way: Much work remains.
You can find the whole article in the CMO​ Blog.

Top Content Marketing Insights From Industry Experts [2019]

AX Semantics 2019-05-30 No Comments

An interesting article​ about ​Content Marketing:
Industry-focused events provide you with things you cannot find elsewhere, such as career building opportunities or the sharing of best performing tactics. We are happy to present the most valuable insights we have gained lately from top content marketing conferences.
Want to read more? Visit the Semrush​ Blog.

Marketers are using content marketing to build communities

AX Semantics 2019-05-30 No Comments

An interesting article​ about ​Content Marketing:
Marketers like Netflix, Suntrust and Under Armour are using content marketing to build out communities. The marketers are then using the communities to learn more about what their consumers want.
Want to read more? Visit the Digiday​ Blog. Reading time: 3-4 minutes

20 Tools for Content Marketing

AX Semantics 2019-05-28 No Comments

We have a good article about Content Marketing for you:
Here is a list of tools to assist in your content marketing efforts. There are idea generators, language tools, stock-element libraries, content analysis apps, distribution platforms, and more.
You can find the whole article in the PracticalEcommerce​ Blog.

SMARTech Awards 2019: Our Highlights

Lisa 2019-05-27 No Comments

A crowded hall in the Hayatt Design Hotel Andaz, Munich. Dress code: Cocktail. Live music and us – nominated in the category “Best SMARTech Supplier” at the SMARTech Award presented

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