In the Integrated System for Data2Text Automation, you control the creation, approval, translation and updating of your copy automatically. This ensures that you always receive up-to-date and reliable product texts.
Effortlessly from Product to Convincing Text In One System
Complete control
Thanks to the rule-based technology, you can be sure that the texts only contain what you have previously defined.
110+ languages
With our software you can automatically offer your product descriptions in over 110 languages. This allows you to sell globally and, above all, to reduce translation costs enormously.
Auto-updating
Do you have new information about the products or are energy efficiency classes changing again? Text automation allows you to update all your texts at once - with one touch of a button.
Effective results
No matter what goals you pursue: higher conversion, fewer returns, more visibility? AX Semantics offers you all the functions to design and optimize your product texts so that you can influence them with your texts.
Create automated with AX Semantics
Reliable Product Descriptions At Scale
AX Semantics puts you in the position to:
Have an effective product description for every product - even the rarest screw.
Offer your products in other countries in the respective language.
Offer products online faster than your competitors.
To be able to rely on every product description sight unseen.
To create a real relief for your content team.
Create automated with AX Semantics
Writing Configuration
Linking Statements to data facts and adjusting tone-of-voice
Integrated GPT & DEEPL
ML-generated drafts for texts, explanations and translations - every sentence, every word, every phrase is checked once and centrally by a human
Text Automation
API- and File based Data2Text Production to achieve auto-updating copy
Data Transformation
Integrated self-service Data Cleansing and (E)TL
Customer Success Andreas Serra from MISUMI
The Case
With a product portfolio of over 20 million products in 4 languages, MISUMI Europa GmbH faces immense administrative work with product information.
The specific products differ in detail. A way to highlight the differences in product text helps MISUMI customers find the right product.
The generatin and management of product texts using Excel lists and a lot of additional work limited the team at MISUMI.
MISUMI's way to auto-updating texts
Data2Text automation offers an ideal solution to the challenges faced by MISUMI Europa GmbH.
Linking the product data with AX Semantics enables MISUMI to automatically create or adapt the required product descriptions in the desired structure and tonality and to automatically highlight the distinguishing features of products.
Category by category it is determined which statements should be contained in the product texts, in what tone and when which statement is triggered.
Adjustments to the product data also mean updates to the product descriptions.
The Solution
Within a few months, MISUMI has created thousands of product texts with the desired structure and quality, improving user experience.
The automated workflow enables MISUMI to react flexibly and quickly to market developments or product changes in the descriptions.
The course has now been set to transfer the product texts into other languages with little effort.
Thanks to AX Semantics, generating product descriptions for a product group of 5,000 items and more becomes a breeze.
- Niels Willaert, Product Marketing Specialist at TVH
With AX Semantics, we can take what we used to do internally with a lot of Excel and a lot of extra work and put it into an automated process, which of course scales completely differently.
- Andreas Serra, Team Leader Engineering Data Service
We use content automation to generate thousands of product descriptions in 17 languages.
- Jakob Høy Biegel, CEO at Skatepro
We automate more than 100,000 advisory product descriptions per year.
- Bernd Vermaaten, CEO of the brand billiger.de
We achieve 57% more conversions thanks to automated product descriptions.
- Stephan Bayer, Managing Director, Metav Werkzeuge GmbH
With automated product descriptions we save a lot of time and achieve a high content quality."
- Vanessa Wurster, Team Lead E-Commerce, AKKU SYS GmbH
Thanks to AX Semantics’ text automation software, we’ve generated more than 33,000 unique product descriptions in just 2 months.
- Mirela Comor, Product Content Manager at Lyreco Germany
Join Over 500 Companies Trusting AX Semantics
Erfolgsgeschichten unserer Kunden
Toolbrothers’ Enormous Traffic Success Thanks to Content Automation
Most importantly, our customers love working with our integrated solution. And they're not alone. If something is not clear, our excellent and highly experienced Customer Success Team will answer your questions and make sure you get the best out of your project. With our documentation, interactive e-learning courses, and webinars, you're ready to take your text creation processes to the next level.
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AX Semantics: The Platform Customers Love
Most importantly, our customers love working with our integrated solution. And they're not alone. If something is not clear, our excellent and highly experienced Customer Success Team will answer your questions and make sure you get the best out of your project. With our documentation, interactive e-learning courses, and webinars, you're ready to take your text creation processes to the next level.
