Personalization in E-Commerce - Definition, Meaning, and Opportunities

In recent years, our purchase behavior has shifted strongly to online shopping. The pandemic has intensified this trend even more. Before the online retail catch-up race, the customers were able to simply go to a store and be assisted by a salesperson. In the store, the products can be touched, tried on, or tested. Various […]

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8 Tips: How Online Retailers do the Deal of a Lifetime at Festive Season Commerce

The festive season is one of the busiest times of online retail in terms of sales. Within the Peak Season of 2021, the business is expected to be at its highest this year, especially around the festive season, fueled by a number of factors.  The boom that was triggered by the COVID-19 pandemic in online […]

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8 Reasons You Shouldn't Be Scared of Outsourcing Your Content Requirements

Content marketing is a crucial part of many businesses’ strategies, whether they’re early-phase startups or established global corporations. However, many companies struggle to maintain their strategy over the long term. The end result: frustration and stagnation.  These days, more businesses are warming up to the idea that external help is the answer. According to the […]

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AX Semantics Wins Gold for Best Business Technology Solution - AI and Machine Learning in the 2021 - Stevie International Business Awards

We're pleased to announce that AX Semantics has been named as the winner of a Gold Stevie® Award for Best Business Technology Solution in the Artificial Intelligence/Machine category in the 18th Annual Stevie International Business Awards®, the world's premier business awards program. Our software was recognized for its ability to help companies effortlessly create quality […]

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7 Tips for Customer Loyalty in E-Commerce

In the digital age, progress is as essential as customer satisfaction - these words are particularly true in e-commerce. Visitors access the online store via various channels and are quickly drawn to it. But they are just as quickly drawn to the competition, which never sleeps - and is just a click away from stealing […]

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Personalized Shopping Experiences: the only Way to Compete with Market Places and e-Commerce giants

Nowadays, we are constantly being flooded with content and news. Due to the vast amount of information, users are overwhelmed, causing the tendency of ignoring generic content. Customers require brands to understand and respond to their individual needs and wishes. This is where personalization comes in: personalization offers companies the possibility to provide companies with […]

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Successfully Implement and Structure Content Automation

This is how Xanevo’s OSI Principle helps Automate Content with AX Semantics Xanevo is a full service provider for content automation that automates high-quality content, product descriptions and reports with the help of the AI-based content generation AX Semantics. Xanevo offers an all-around solution for the companies that would like to start using content automation, […]

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Automated Content Creation: Facts & Quality Check

Automated content writing - some people still associate this with generic fill in the blanks with little added value for the reader. A common perception is that creative texts require creative minds to write them, and that's not possible with software. Time for us to look at the hard facts and clarify two questions: How much quality can […]

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Build Convincing Product Pages with E-Commerce Personalization

Online retail is booming more than ever. In the USA, e-commerce sales increased by 30% since the beginning of the COVID-19 pandemic. An unbelievable growth rate. The online sales grew significantly in a similar way in Germany, and there was barely a retailer who did not benefit from it. (E-Commerce Magazin, 2020). At the first […]

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The Advantages of Automated Product Descriptions - a Testimonial from the Shoe Manufacturer JOSEF SEIBEL

The family-owned company JOSEF SEIBEL is located in 6 locations and produces and sells high-quality shoes in more than 40 countries. Founded in 1886, the well-established company is moving forward with a future-oriented approach. The company now uses automated product descriptions in its online store, because the advantages are clearly visible. Faster time-to-market Guaranteed unique […]

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