5 things you need to know to set your expectations when working with (Chat)GPT & Co.

Large Language Models (LLMs) such as (Chat)GPT or BERT will become (or have already become) an indispensable part of the writing process in professional settings. They can also be a support for writing tasks in the context of data-to-text automation. They offer diverse applicability, making them invaluable throughout the copywriting process. These models prove to […]

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Deep Dive: Which AI Model Works Best For Product Copy?

Machine-generated text creation is a relief for copywriters and content managers in e-commerce. Anyone involved in writing texts benefits from it. There are two key technologies: generative AI and rule-based data-to-text systems. Most have already had their first experiences with generative AI, most notably GPT. But how do these two technologies differ in terms of […]

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What Does Content Automation Cost? A Comparison between GPT and Data-to-Text

Automation with GPT (Generative Pre-trained Transformer) and Data-to-Text softwares has revolutionized the content creation process. Companies of all sizes are now able to quickly create text for a variety of requirements, from product descriptions to internal communications. But when is it worth using GPT tools, and when is it worth automating content with Data-to-Text software? […]

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How to Generate Automated Product Descriptions From Raw Supplier Data

To generate product descriptions automatically has many advantages. For example, saving time and costs, and reducing the workload of employees, who are therefore more satisfied. But how do companies automate product texts? What do they need and how long does the process take overall? We answer these and other questions below. Why is the automation […]

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Auto Generate Product Descriptions Using NLG

Nobody ever thinks of Natural Language Generation (NLG) when launching an online store. But they sure do as soon as they start writing all those product descriptions. NLG is how businesses develop auto-generated content. It’s a technology that enables users to write thousands of content pieces for different web pages without employing an army of […]

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More Traffic Thanks to Automated Match Reports - Interview with MyTischtennis

MyTischtennis.de stands for fast, detailed and high-quality reporting on all subjects related to table tennis. Be it match results or other background information - all the relevant facts of table tennis are available here.  For some time now, the portal has been using the tool for natural language generation to guarantee prompt and up-to-date reporting. […]

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GPT-3 or Data-to-Text: Which Text Generator Is Right For You?

Machine content creation, the Natural Language Generation (NLG), is considered to be one of the most future-oriented technologies.  This is not only due to the ever-growing importance of online commerce and the associated volume of content that has to be generated, like product descriptions, for example. It is also a helpful tool for copywriters and content […]

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How To Optimize Your Product Data: 2 Experts Provide Tips

Product data is the be-all and end-all in e-commerce business. The quality determines whether the purchase in an online store will be a success or a failure. High-quality data with complete product information ensures that the online shop can unfold its strengths. Poor quality product data are the reason why many companies are left far […]

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Good product data from a PIM system: The key to a successful e-commerce business

Online retail is booming. Thereby the number of products and services offered in the e-commerce sector, as well as the background data, are increasing. For this reason, companies require high-quality and unique product descriptions to an ever increasing extent. The creation of product descriptions is essential and is simultaneously among the biggest organizational, manual and […]

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Robotic Process Automation: How to Automate Workflows with UiPath and AX Semantics

With Robotic Process Automation it is possible to completely automate tedious manual steps of data entry, transmission and content production. It can help to fully automate workflows like sending data or publishing content that is generated with the AX Natural Language Generation Software. About UiPath and AX Semantics features: AX Semantics is the AI-powered product description […]

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