Automated Generation of Sports Reports – Interview with Harald Salg

Medien-Service Untermain GmbH (MSU) is part of a strong, traditional media group with headquarters in Aschaffenburg and has been creating state-of-the-art software solutions for media houses since 1996. In addition, they provide their customers with comprehensive information on almost all team sports represented in Germany within the framework of the MSUsport result reports. In order […]

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New Energy Efficiency Labels from 2021: More Transparency for Consumers and Major Challenges for the Electronics Industry

For more than 20 years, the EU energy label has been an important driver of market development and increased demand for energy-efficient products. For some electrical appliances, the new energy efficiency classes on energy consumption have been in place since March 2021. The classes A+, A++ and A+++ will disappear completely. Instead comes the new scale from A […]

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How Corona changes the reality of life & thus the work of content teams

– Reading Time: 3 minutes – How is the corona pandemic changing the way content teams work? How is user behavior changing and how do content teams react to it? I have asked these questions to some editorial teams. Answers were given by hmmh, K-Mail-Order (Klingel), News.de and uNaice. Home office is no challenge for […]

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First results: Google Core Update in December

Changes of the search algorithms are the daily routine at Google, because without them the quality of the search results would constantly go down. However, in addition to the everyday adjustments, there are still one or two times a year large changes, called Google core updates. Usually, these are large revisions of the search algorithms, […]

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How E-Commerce Companies save Millions with Automated Content

What are the advantages of automated texts? And how much money can be saved using automated copywriting? Find the answers in this post. Automated content writing is on everyone’s lips. Experience shows: By now, the vast majority of large online stores use semantic texts in some form. In particular, e-commerce providers that carry more than 20,000-30,000 items in […]

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The Importance of Product Experience Management (PXM) - Interview with Tobias Schlotter

Akeneo, that is one of the world's leading providers of PXM solutions. My name is Tobias Schlotter and I have been responsible for Akeneo's DACH region and Eastern European business for five years. Since 2012, we have grown into an international company with locations in France, Germany, the UK, Australia and the USA. As a […]

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Automated Company and Job Descriptions – Interview with Heiko Wohlgemuth

wer-zu-wem Solutions is a job portal with access to all relevant job boards. The background information collected in this way is used to supplement the job portal with statistics and recruiting solutions. So that the collected data can also be used as texts, wer-zu-wem Solutions has chosen content automation with AX Semantics. What do you […]

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Automatically Connect Data Sources, Generate & Publish Texts Using Zapier & AX Semantics

Quite often we hear these two questions: How do i get my data in the AX NLG Cloud to generate texts? And how can i export my AX automated texts into the target app or software?  There is no need to rack your brains about it - there are several options. One of them is […]

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Human first - Saim Alkans Keynote AXCD 2020

The ever increasing demands on content production are increasingly driven by effectiveness and efficiency. The need for increasing conversion rates or improved SEO data requires the constant optimization of content. The content production does not stop.  At the same time many of these processes are repetitive and time consuming. They take up all of our […]

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Welcome to the future: Content Automation on Amazon

Automating content is always useful if you need a large amount of it. But is it possible to create 10 000 product texts, 32 videos and 15 000 product images in a single day? Stefan Gutheil the CEO & Founder of ICONIC SALES can tell you how to do this, because he and his team have already […]

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