Digitalization is a big buzzword. But who are the players behind individual projects? What is really happening in companies in this regard? We turned to the pioneering women of digitization to find out more. Anika Pirwitz is e-commerce manager at Pier 14, a lifestyle and fashion company on the Baltic Sea. In this interview, she […]
- Financial/ROI: For hmmh customers, the switch from handwritten content to automated content made financial sense in terms of price point and time saving. One customer, from the fashion industry, reported a reduction in average text creation costs by 85%.
- Increased Conversions/Time Savings: After the integration of AX Semantics’ software, hmmh customers increased conversion rates, with one DIY customer noting a reduction in average time to content by 82%.
- Customer Satisfaction: All of hmmh’s customers reported that they benefit from the automated content generation. Therefore, they are benefiting from the partnership between hmmh and AX Semantics.