Hyper-Localized Content for NappyValleyNet

800 texts ranking on Google

Two copywriters have generated and updated 800 texts that rank on Google, based on government data.

Unique content

The unique content providing real value to readers.

Reduced costs

Savings of copywriter costs thanks to automated unique content.

NappyValleyNet

NappyValleyNet provides property news and localized regional data analysis for school and other family rankings. They help users to choose schools, recruit nannies, recommend builders, and find holidays.

The Case

NappeyValleyNet is a website that offers information targeting the Central London parenting community. It covers all kinds of data on schools, childcare etc. and wants to connect people and help them built relationships. Therefore, the content provided by NappeyValleyNet has a wide range, is detailed, and needs to be updated quite frequently.

The Challenge

It was not easy for the website to produce search engine optimized texts that would rank on Google. The sheer range of content made it hard to optimize for one keyword or category, and the publishers have been looking for years to find a solution for this issue.

The Solution

The NappyValleyNet team knew they had to find a way to automate the content writing process, but, at the same time, provide unique content. That's how they chose AX Semantics.

The Results

NappyValleyNet now offers regional property news auto-updating for every time that new data is available. Only two copywriters have generated and updated 800 texts that rank on Google and are based on government data. Due to the unique content they can produce with the help of the AX Semantics software, NappyValleyNet saves the money they would have spent for hiring copywriters. In addition, the unique content offers a real value to readers.

NappyValleyNet

NappyValleyNet provides property news and localized regional data analysis for school and other family rankings. They help users to choose schools, recruit nannies, recommend builders, and find holidays.

Do you want to learn more?

Contact us and book a suitable appointment with one of our experts.
Get started

FAQ about Content Automation with AX Semantics

FAQ Whitepaper Title
Download Free Whitepaper

How AX Semantics works

Read more in our Blog

5 things you need to know to set your expectations when working with (Chat)GPT & Co.

Large Language Models (LLMs) such as (Chat)GPT or BERT will become (or have already become) an indispensable part of the writing process in professional settings. They can also be a support for writing tasks in the context of data-to-text automation. They offer diverse applicability, making them invaluable throughout the copywriting process. These models prove to […]

Read More -->

Deep Dive: Which AI Model Works Best For Product Copy?

Machine-generated text creation is a relief for copywriters and content managers in e-commerce. Anyone involved in writing texts benefits from it. There are two key technologies: generative AI and rule-based data-to-text systems. Most have already had their first experiences with generative AI, most notably GPT. But how do these two technologies differ in terms of […]

Read More -->

5 creative ways to update the copy for your products that you can finally implement in an automated way

Product copy is never really 'finished' as long as the corresponding product is still in the range - at least if the quality of the product descriptions is important to you. The timeliness of product copy is a key determinant of its relevance. A smart updating strategy creates a significant competitive advantageWith a comprehensive update […]

Read More -->
envelopephone-handsetmap-marker linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram