Multichannel mail-order retailer KLiNGEL is a pioneer in the automation of product descriptions. The retailer operates 60 online stores in 12 countries and needs a lot of texts for its numerous products. Meanwhile, the medium-sized family business generates 50 million texts per month. A truly impressive figure! Even more so, since the company started out […]
- The company generated over 300 multilingual product descriptions in English and German for products from 3 different categories.
- In the first 3 months since the product descriptions were published, the visibility of the respective product category on Google has increased by 200%.
- After the Google Core Update in June 2021, roboexpert increased the overall visibility with their domain by half.
- The company reduces costs and saves a lot of time by automating its product descriptions.
- If tricky questions are answered exactly before the purchase, additional trust can be built up and the probability of purchase can be increased. Furthermore, FAQs offer an SEO advantage because they appear as questions (rich snippets) in a prominent place on the SERP (results display).