Content Production as a Top Line Driver

How to transform content departments from a cost center to a revenue driver

The event is about the transformative power of content production. Experts will discuss strategies to turn content departments into revenue drivers and why this is a must. Discover how to enhance customer experiences, optimize conversion rates, and leverage impactful product content. Don't miss this opportunity for invaluable insights and actionable strategies!

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About the Meetup

In the world of e-commerce, product content is no longer seen as a cost driver but as a revenue generator. Discover how cutting-edge technologies and automation have revolutionized the way product texts are managed, allowing companies to handle a larger volume of content effectively.

Join us on May 31st at 3 pm CEST for a virtual panel discussion on "Content Production as a Top Line Driver: How to transform content departments from cost centers to revenue drivers."

During this event, you'll learn from real-world examples how automation can streamline content production, enhance customer experiences, and ultimately boost your bottom line. Our industry experts will share insights, strategies, and success stories on leveraging engaging product descriptions to drive revenue and sustainability.

Don't miss the opportunity to gain valuable knowledge and inspiration to unlock the full potential of content in driving revenue for your e-commerce business. Connect virtually with like-minded professionals, ask questions, and exchange ideas on content production as a revenue driver.

➡️ How can content departments be transformed from cost centers to revenue drivers?
➡️ What are the real-world examples that demonstrate how automation can streamline content production, enhance customer experiences, and boost the bottom line?
➡️ How can cutting-edge technologies and automation revolutionize the management of product texts?

➡️ Damien Souness, Chief Innovation Officer, Ciphersports
➡️ Karim Iskandar, Managing Director Syndigo
➡️ Robert Weißgraeber, Managing Director and Co-Founder, AX Semantics

➡️ Wednesday, May 31st, 2023, 3 pm CEST
➡️ Virtually via Zoom
➡️ in English only

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Meetup Speakers

Damien Souness

Chief Innovation Officer, Ciphersports

Damien Souness is the Chief Innovation Officer at Cipher Sports Technology Group, leading the exploration of emerging technologies, trends, and market opportunities to drive growth and enhance competitiveness. With extensive experience spanning over 15 years in the digital industry, Damien actively contributes to the development and implementation of new ideas that address customer needs and improve internal processes. He has gained valuable insights from his previous roles at the Formula 1 Australian Grand Prix, the Melbourne Victory Football Club, and

Karim Iskandar

Managing Director, Syndigo

Karim heads the International business for Syndigo with responsibility for go-to-market strategy, sales, finance, operations, product strategy and partnerships. Prior to Syndigo, Karim worked for JRNI, a customer engagement platform that drove shoppers to in-store experiences from digital channels; launching their business in both Europe and the USA. Karim thrives in hyper-growth environments starting his formative career at Forrester Research as it grew from $30M to $170M as part of its European launch team and ultimately held the position, UK General Manager. He has since helped a variety of software, technology and research businesses both launch, scale and grow rapidly internationally.

Robert Weißgraeber

Managing Director and Co-Founder, AX Semantics

Robert Weißgraeber is the chief technology officer and Co-Founder of AX Semantics, where he heads up product development and engineering and is a managing director. Robert is an in-demand speaker and an author on topics including agile software development and natural language generation (NLG) technologies and a member of the Forbes Technology Council. He was previously Chief Product Officer at aexea and studied Chemistry at the Johannes Gutenberg University and did a research stint at Cornell University.
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