Product Descriptions for one of the Largest Electronic Retailers

A member of the Burda Publishing family, Cyberport is one of the largest retailers for consumer electronics in Germany.

Cyberport
A product description generated with the AX Semantics software

What the company has achieved with automated content:

  • Three Copywriters have generated 2500 unique product descriptions within one year with AX Semantics.
  • Cyberport uses the software since 2017 and they save copywriter costs thanks to unique content.
  • The product descriptions based on PIM data.
  • The result is a strong targeting by targeting content based on target groups. 
  • The targeting is automated within AX Semantics based on the analysis of product features.

How to automate product descriptions with AX Semantics

AX Semantics is a self-service Natural Language Generation (NLG) software that allows you to generate unique and high-quality product descriptions in 110 languages. 

Would you like to know which advantages automated content creation offers you
and when it pays off?

AX Semantics: E-Commerce Content Solution

AX Semantics is your self-service Natural Language Generation software to write unique product descriptions and category texts for your online shop incredibly fast. Learn more about AX content automation for e-commerce.

The data from PIM systems serve as the basis for automated content generation

More about automated content in e-commerce in our blog:

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