Automated product descriptions at world's largest food concern Nestlé
Nestlé S.A. is the world’s largest food concern and the largest industrial company in Switzerland. They sells products on amazon as an additional channel.
What the company has achieved with automated content:
- Copywriters have generated and updated unique product descriptions at the Amazon Marketplace with AX Semantics.
- The automated product descriptions bases on PIM data, foster amazon internal search rankings and saves on amazon advertising costs.
- The unique content are optimized for native rankings on Amazon Marketplace.
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