Product descriptions for Germans biggest ecommerce player
Germanys largest large online shop that ranges from clothing, shoes, multimedia, household & more uses AX Semantics to generate product description texts for many of its categories.
- Generating and updating Product Descriptions based on PIM Data
- Unique content while saving on process costs
- Multi-Brand Content: unique Content and varying wording and style across various brands
- Driving Conversions with gimmicks: time-limited changes in content based on current events across the whole product portfolio increases conversion