Personalization of Email Communication at Rabbit emarketing
Rabbit emarketing is a full-service agency for one-to-one multichannel and e-mail marketing as well as display and social media advertising.
What the company has achieved with automated e-mails:
- Impersonal emails can be replaced by detailed and highly personalized emails thanks to text automation.
- Product data can be used to generate email texts.
- With little effort, different output can also be generated in many different languages.
- Rabbit emarketing supports companies with a detailed project procedure: 1. Checking the data from the CRM 2. Generation of the sentence structure, 3. Implementation in AX Semantics 4. Sending the mailing
How to automate emails with AX Semantics
AX Semantics is a self-service Natural Language Generation (NLG) software hat makes highly personalized e-mail communication scalable.
Nikolaus von Graeve and Alina Krieg about their work with AX Semantics
More about automated content in e-commerce in our blog:
Otto lets editors and robots work together successfully
“Text robots are the future of e-commerce.” This is what Patrick Zackert, Product Manager E-Commerce at Otto, reports in the current article of the “Lebensmittelzeitung”
How-to write texts for the web – #1: Use of lists
When writing texts for the web, the most important thing is to provide the reader with an interesting text so that his eyes don’t tire
Automated Product Texts at Schäfer Shop
Harry Olfert was available for an interview about his work with AX Semantics. His experiences are certainly interesting for everyone who is involved in content creation for products. 1. Please introduce yourself to our readers. My name is Harry Olfert, I am 40 years old, married and father of three children. Since 2005 I […]