Product descriptions for an office furniture player

Schäfer Shop, a leading european B2B office furniture and office supply company uses AX Semantics to write their whole portfolio.

What the company has achieved with automated content:

  • Copywriters have generated unique product descriptions for exotic products like copy paper with AX Semantics.
  • The generating and updating product descriptions based on PIM data.
  • Saving on process costs thanks to content automation. CEO Bernd Vermaaten about their work with AX Semantics

More about automated content in e-commerce in our blog:

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