Be sure to read this new post by PracticalEcommerce with a focus on SEO content:
Search engine optimization, content marketing, and email marketing can work together to create a virtuous cycle attracting customers to your ecommerce store, encouraging them to engage with your brand, and bringing them back for purchase after purchase. The post SEO, Content, and Email Work Better Combined appeared first on Practical Ecommerce.
If you are interested in SEO content, have a look at the article "Ranking Factor Content Freshness: The importance of up-to-date Content for Visibility and Conversion"
here in the AX Magazine. The whole article from the PracticalEcommerce Blog you can find here.