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Channel Broadcast News to Better Your Content Marketing

Today this new post by Content Marketing Institute on the topic of Content Marketing crossed our path: The production processes of a broadcast news story and a piece of content marketing are more similar than they appear. A former journalist turned content marketer shares seven techniques you should consider implementing.
Want to read more? Visit the Content Marketing Institute​ Blog.

2020 B2B Content Marketing: What the Successful Do [New Research]

We found a good article about Content Marketing: The newly released 2020 B2B Benchmarks, Budgets, and Trends – North America offers a wealth of data to help plans in the coming year. Learn what your peers are doing (or not doing) and what distinguishes the top performers.
Read more at the Content Marketing Institute​ Blog!

The Weekly Wrap: Is TV Advertising the Next Frontier for Content Marketing?

Content Marketing Institute published an interesting article about Content Marketing:
Robert Rose offers a fresh take on Best Buy using its website for new revenue opportunities. Plus, hear from the founder of the Native Advertising Institute and click on an article about how to do native ads the right way.
Want to read more? Visit the Content Marketing Institute​ Blog.

6 Content Marketing Tips That Will Give You an Aha Moment

Be sure to read this new post by Content Marketing Institute with a focus on Content Marketing: A lot of content exists about content marketing. You may wonder how to distill everything you see and hear into action.
You can find the whole article in the Content Marketing Institute​ Blog.

5 Actions Backed by Research to Improve Your Content Marketing

Be sure to read this article by Content Marketing Institute with a focus on Content Marketing: Now is a great time to evaluate your content marketing. If your program isn’t yet where you want it to be, now’s the time to start making some tweaks.
You can find the whole article in the Content Marketing Institute​ Blog.

The Weekly Wrap: Data Makes Content Marketing Better

Be sure to check out this article by Content Marketing Institute with a focus on Content Marketing: In less time than it takes the Kardashians to pick a fight, Robert Rose dishes all about data this week. He reveals a tactic missed by many, converses with a Content Marketer of the Year finalist, and shares a content idea you can use.
Want to read more? Visit the Content Marketing Institute​ Blog.

This Content Marketing Riddle is No Joke

Be sure to read this article by Content Marketing Institute with a focus on Content Marketing: People ponder why the chicken crossed the road. Content marketers reflect on why their target audience crosses the road.
Want to read more? Visit the Content Marketing Institute​ Blog.

30 Ways to Waste Your Content Marketing Time

We have a good article about Content Marketing: At month’s end, do you have more questions than answers about your content marketing program? Why is that post still not done? Why did video views drop? Why isn’t sales more supportive? The unifying answer revolves around one thing. Continue reading →
The post 30 Ways to Waste Your Content Marketing Time appeared first on Content Marketing Institute.
Want to read more? Visit the Content Marketing Institute​ Blog.

For Better Results, Think of Content Marketing Like a Product

Be sure to check out this article by Content Marketing Institute with a focus on Content Marketing: Your content marketing can’t achieve its potential if it’s structured as one project after another. Cleveland Clinic marketing leaders share how to give your content marketing a product-focused approach for bigger success.
Want to read more? Visit the Content Marketing Institute​ Blog.

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