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Content Marketing

How dopamine fuels the golden rule of content marketing

Marketing Land published an interesting article about Content Marketing:
The brain produces dopamine in response to anticipation of a reward and we can leverage that to engage consumers with value-based content. Please visit Marketing Land for the full article.
Want to read more? Visit the Marketing Land​ Blog.

Marketing Automation

The benefits of using marketing automation

Here's an interesting post about Marketing Automation: Marketing automation platforms offer numerous benefits bystreamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Please visit Marketing Land for the full article.
Want to read more? Visit the Marketing Land​ Blog.

Marketing Automation

Compare 14 top marketing automation platforms

An interesting article​ about ​Marketing Automation:
Which marketing automation platform is right for your business?

Please visit Marketing Land for the full article.
Read more at the Marketing Land​ Blog!

Marketing Automation

Compare 14 top marketing automation platforms

Marketing Land published an interesting article about Marketing Automation:
Which marketing automation platform is right for your business?

Please visit Marketing Land for the full article.
You can find the whole article in the Marketing Land​ Blog.

digital transformation

Digital transformation fueled Salesforce’s record quarter

An interesting article​ about ​digital transformation:
Marketing cloud, commerce solutions grew 33% in first quarter of its fiscal year 2020 while service cloud surpassed $1 billion for the first time. Please visit Marketing Land for the full article.
Read more at the Marketing Land​ Blog!

Marketing Automation

Choosing a marketing automation platform

Here's an article about Marketing Automation: The proliferation of digital channels and devices can make it difficult for B2B marketers to accurately target prospects with the right messages, on the right devices, at the right times. Faced with these challenging market dynamics and increasing ROI pressure, B2B marketers at companies of all.
You can find the whole article in the Marketing Land​ Blog.

Content Marketing

How to make old content marketing new again

An interesting how-to​ about ​Content Marketing: Your archives just might be a traffic gold mine if you take the right steps to refresh and resurface those pieces, marketers